Track Vimeo Video Engagement In Google Analytics Using Sander Heilbron Script
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Track Vimeo Video Engagement In Google Analytics Using Sander Heilbron Script | WP Learning Lab
In this tutorial I'm going to show you how to track user interaction with embedded Vimeo videos on your website. The data from the user interaction will go right into your Google Analytics account where you can see the interaction in the Real-Time Reports and in the Behavior section.
Once uploaded, include the file in your website template. You may need to include a reference to jQuery as well, if your site doesn't already load it.
Once those two things are done, then you need a special Vimeo embed code, which you can get from Sander's website as well.
Copy and paste Sander's Vimeo embed code and just replace the Vimeo video ID with your video's ID.
Lastly, you have to make sure that you a Google Analytics implementation on your website. It is best if you use Universal Analytics. If you need help with this, check out this tutorial:
Once you've successfully completed the steps above you will have Vimeo video interaction tracking. The data will go into GA as events. This is one of the best ways to set up your website analytics to make sure that you have data about your visitors.
In the past Google Analytics Event Tracking ga.js was much more complicated.
I hope this information helps you! If you have any questions leave a comment below or ping me @WPLearningLab on Twitter.
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